Join the Sturgis Mayor, members of the City Council and other goernmental officials as you and 250 friends travel the beautiful byways of the Black Hills. The 5th Annual Sturgis Mayor's Ride kicks off at the Motorcycle Expo (corner of 4th & Lazelle) on Monday, Aug. 6, 2007, and then travels through Vanocker Canyon before its first stop at the world famous Mt. Rushmore National Memorial. Following festivities there, the ride continues on to the breathtaking Custer State Park, where lunch is served on the lawn of the State Game Lodge.

Participants will receive a Mayor's Ride Souvenir Gift Pack including a limited edition decanter of Jack Daniel's Single Barrel wrapped with the Sturgis Mayor's Ride medallion, a limited edition 2007 Jack Daniel's Tour t-shirt, 2007 5th Annual Sturgis Mayor's Ride pin, and other collectibles from each of our 2007 Sturgis Mayor's Ride's Corporate Sponsors.