City of Sturgis
Go To Search
Rally & Events Department
Welcome
Contact
Brenda Vasknetz
Rally & Events Director

Autumn Lyons
Assistant Rally & Events Director

Tanya Neuschwander
Events Associate

1040 Harley-Davidson Way
Sturgis, SD  57785

Ph: (605) 720-0800
Fx: (605) 720-0801

Hours
Monday - Friday
9:00 am - 4:00 pm
In 2002 the City of Sturgis formed a Rally Department to facilitate the needs of visitors and vendors during the annual Sturgis® Motorcycle Rally™, the Mustang Rally, Camaro Rally, Cushman Rally, Sturgis Supermoto and many other special events that take place throughout the year. The Rally & Events Department is responsible for coordinating special event operations within the city limits that include leasing city owned properties, coordinating vendor permits and leases, processing requests for city services and promotional efforts.

To learn more about the Sturgis® Motorcycle Rally™ visit our Official Sturgis® Motorcycle Rally website.

Our Staff
Web Cams
The Brick Project
Future Rally Dates

EVENTS - Contact Us
If you are interested in scheduling your next event in Sturgis, we would be happy to work with you.  Whether your event is a day or a week, we can provide information about upcoming schedules, what amenities we can offer and how to get started with your planning process.

Sturgis Motorcycle Rally
main street bikes_thumb.jpg
The Annual Sturgis® Motorcycle Rally™ turns our town of 6,800 into a city of over 450,000 each year.  In 2015 we will be hosting the 75th Annual Rally with predicted attendance numbers from 750,000 to 1Million!

Besides the non-stop excitement found on our Legendary Main Street, motorcycle enthusiasts enjoy concerts, charity rides, burn outs, stunt riding, great food and new product manufacturing showcases.  If you haven't made the trip to Sturgis yet, we hope you plan to make the trip soon.

Future Dates: 
August 3 - 9, 2015   75th Anniversary!
August 8 - 14, 2016
August 7 - 13, 2017

1239958_10151856231189573_1054476418_n_thumb.jpg



Sturgis Supermoto


In September of 2013, Sturgis held the first annual Sturgis Supermoto on the streets of downtown Sturgis.  Race fans lined the streets to cheer for their favorite professional and amateur racers on a design specific urban track.

This two day racing event caused quite a stir in the Supermoto community and so it has become an annual event!  You can get a taste of racing excitement by visiting the Sturgis Supermoto Facebook page to view photos and videos.

The 2015 Sturgis Supermoto will be September 18 thru 20 - we hope you can join us!

2012 ShowNShine_thumb_thumb.jpg
Mustangs fill five blocks of Main Street for the Show N Shine.



Sturgis Mustang Rally



If you are a fan of fast cars, don't miss the Annual Sturgis Mustang Rally held each Labor Day weekend. Lengendary Sturgis Main Street is filled to capacity with Mustangs from all over the United States.

Drifting, drag racing, show & shine, parades, poker runs and more keeps motoring enthusiasts busy all weekend.

The 2015 Sturgis Mustang Rally will be September 1 thru 6 - make your plans to attend today!

MainVertical_thumb.JPG



Cushman Rally



Everyone has fun when they're in Sturgis.  In 2010 the city hosted the Cushman Club of America.  The group had tours, poker runs, a show n shine and a banquet.  We had as much fun hosting the event as the members had riding! 

We're looking forward to their return in the near future.










If you would like to hold your next event in Sturgis please let us know.  If your organization would like to be an official sponsor of our events please contact our office to discuss the many sponsorship opportunities available.

Camaros at The Knuckle Cropped_thumb_thumb.jpg


Sturgis Camaro Rally

Summer in Sturgis kicks into high gear at the Annual Sturgis Camaro Rally.  This event is all about the cars - vintage to new.   Camaro owners gather together in downtown Sturgis to enjoy drag racing, auto cross, poker runs through the beautiful Black Hills and a show & shine on Legendary Main Street.

The 2015 Sturgis Camaro Rally will be held June 25 thru 28.  



News Flash
Werner Named Official Trucking Company
The City of Sturgis is proud to announce that Werner has been named the Official Trucking Company of the 75th Sturgis Motorcycle Rally. Press Release...
Tattoo Tequila Named as Official Tequila of Rally
Tattoo Tequila has been named the Official Tequila of the 2015 Sturgis Rally. Tattoo Tequila will be providing its popular, award-winning selections at The Tattoo Tequila Tasting Pavilion located at Sturgis Liquor during the 2015 Motorcycle Rally. Press Release...
Rockford Fosgate Official Motorcycle Audio Sponsor for 2015 Sturgis Rally
TEMPE, Ariz. – June 1, 2015 – Rockford Fosgate (www.rockfordfosgate.com), the industry leader in high-performance audio systems, is proud to announce that it will be the official motorcycle audio sponsor of the famed Sturgis® Motorcycle Rally™ 2015. Read on...
Main Street to Close Earlier for 2015 Rally
After several public discussions and requests for comment from business owners and the public, the Sturgis City Council made the decision to close Main Street two days earlier than normal for the 2015 Motorcycle Rally. Read on...
Rally Housing Rentals Include Possible Scams
Lodging for the 75th Annual Sturgis Motorcycle Rally is in high demand. The shortage of private housing for rent provides opportunities for scammers to try and make money from those hoping to secure homes during the event. Read on...
contact us
City of Sturgis,1040 Harley-Davidson Way, Sturgis, SD, 57785 • Ph: (605) 347-4422 • 

Handicapped IconIn accordance with Federal law and U.S. Department of Agriculture policy, this institution is prohibited from discriminating on the basis of race, color, national origin, age, disability, religion, sex, familial status, sexual orientation, and reprisal. (Not all prohibited bases apply to all programs.)